ASICS unveils cross-category Tokyo inspired colourways

ASICS is celebrating the brand and its Japanese heritage with a Tokyo-inspired collection of premium footwear and apparel. It commemorates the Olympics that will be held in the Japanese capital city this year.

The Overall design of the collection is inspired by Japanese culture, heritage and craftsmanship. Breathable panels and tonal shading mimic origami design, which is symbolic of the detail and discipline found in Japanese craftsmanship.

The collection is divided into two unique directions – Retro Tokyo and Modern Tokyo.  The Retro Tokyo range will be released first, with the Modern Tokyo range to come in April.

The Retro Tokyo range pays homage to ASICS’ heritage whilst the Modern Tokyo range focuses on the innovation and technology of ASICS in modern athletic apparel and footwear. 

The Retro Tokyo colour palette features red, blue and white colouring, highlighting ASICS’ history and traditional colours and the retro feel is further reinforced by the materials used to give a premium heritage look and feel through the premium materials used as well as a special leather patch featuring the city’s name ‘Tokyo’.

 The key running footwear in the Retro Tokyo collection are:

• GEL-NIMBUS™ 22
• GEL-CUMULUS™ 21
• GEL-KAYANO™ 26
• GT-2000™ 8
• GEL-RESOLUTION™ 8
• GEL-SKY ELITE FF MT
• GEL-QUANTUM INFINITY™ JIN
• GEL-KAYANO 5

The Tokyo Inspired Retro colorways are available at www.asics.com and selected ASICS Retail Stores worldwide. The Modern Tokyo range will be released in April.

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