Get your Bounce On


AXA Insurance has launched the ‘Bounce for Good’ challenge, to encourage Singaporeans to support and celebrate people bouncing back from adversity.

The ‘Bounce for Good’ challenge will run until 31 July 2018, inviting Singaporeans to share photos and videos of themselves doing an action involving a bounce, including actions such as a jump, leap, or skip. Record and upload a shot from your next training run, and be a part of it!

AXA will donate S$1 for every video or image posted and has committed to donate up to a total of $50,000 to its CR partners Singapore Cancer Society and SportCares.

To contribute to the donation amount, the video or image must be posted on Facebook or Instagram as a public post with the hashtag #AXABounceForGood and tagging AXA Singapore on Facebook or Instagram.

The ‘Bounce for Good’ challenge is part of a wider campaign, Bounce Back Stronger, aimed at supporting people who bounce back from difficult life situations such as critical illnesses, and their supporters and caregivers.

AXA is working with corporate responsibility partners Singapore Cancer Society and SportCares Foundation. As part of the year-long partnership between each of the organisations and AXA, Singapore Cancer Society and SportCares will collectively receive up to S$50,000 from AXA as designated beneficiaries for its Bounce for Good challenge.

More information is available here.

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Run Singapore is the first flagship title created by Bold Ink Magazines in 2012. Positioned as the only running magazine in Singapore, the publication has since built its strong reputation within the running/sports industry. With almost 80% of all leading sports brands advertising with the magazine and a fast growing subscriber base, the publication is set to be the leading running magazine in the region.

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