Even as we move forwards, sporting brands continue to look back to some of their older models for inspiration, redeveloping old technologies to stream them into better avenues of improvement.
Nike has an incredible legacy of milestone products in its back catalog, and Nike Air has been around since 1987. 30 years on from the launch of its landmark cushioning tech, Nike has released the new Nike Air VaporMax. Part of the hallowed Nike Air Max line, the Nike Air VaporMax claims to provide the lightest, most flexible Air Max running-shoe yet.
The Air VaporMax is the product of seven years of innovation and technology that allows the Air unit to act as a standalone outsole. Blending it with current trends to include higher breathability, stretch and support where needed, the resulting shoe is made with a one-piece Flyknit upper and Flywire technology that ensures a customised, dynamic fit.
The soles are not something to sniff at either. Revolutionary VaporMax technology makes the shoe the lightest Air Max cushioning platform to date and a contoured cushioning area sits directly underfoot on the midsole, flexing with your stride when running. The outsoles have integrated lugs to deliver traction and the rubber pods in the higher-wear areas help enhance durability.
The Nike VaporMax is available at Nike Paragon, Shaw and Vivocity for S$269 from 13th July in exclusive Triple Black and Chrome Blush colourways.
P.S. The Chrome Blush colourway is part of the Chrome Blush collection, which features products across categories like Running, Training and Nike Sportswear.
This collection is also extending to the new Nike Pro Bra line, which has expanded to over 30 styles across light, medium, and high support, in four new silhouettes, in order to support breasts regardless of bra sizes and or sport the wearer is playing. These new styles will be available gradually throughout the year.