Suunto Relaunched in Singapore

The latest Suunto 5 launches in Singapore under a new distributor - PLAY Distribution.


Photo PRecious Communications

After quietly slipping off the Singapore sports watch scene months ago, Suunto, the sports watch brand from Finland, has announced that it has picked up a new distributor here.

PLAY Distribution is now the official distributor of the Suunto Smart Wearable range in Singapore.

This is slightly unusual in that PLAY Distribution is more well-known for its business portfolio of toys and figurines, papercrafts, stationary and licensed merchandise. Nevertheless, this is welcome news as Suunto re-enters the Singapore market.

Suunto products are known for their design and innovation for sports watches, dive computers and instruments used by adventurers all over the globe. In Singapore, PLAY Distribution distributes the range of fitness and performance, including Suunto 5. Slim, compact, and powerful, the Suunto 5 retails at a competitive price point of  S$499.

A reliable training companion, it has a long battery life of up to 40 hours, which means you do not have to worry about it running out of juice. Furthermore, the intelligent battery modes learn user patterns and will even send reminders to charge well before your next session.

Suunto 5 also tracks your fitness levels, stress and sleep, providing personalised training guidance based on goals. Based on how you’re feeling, Suunto 5 will guide you into recovering if you are pushing too hard or motivate you when you need it. It is packed with over 80 sports modes so you can definitely find an activity that fits your routine. Suunto watches will be available at selected Challenger Technologies stores, Advance Lap Watches, Parisilk Electronics & Computers, and Friendly Waters Seasports. Local warranty and servicing is also offered by Friendly Waters Seasports Pte Ltd.


RUN Singapore aims to be a complete resource for Singaporean runners and marathoners of all ages and abilities. With its continuing efforts, the website seeks to uncover the latest news, information and expert advice to motivate runners to run efficiently, train intelligently and lead a balance life. If you have enjoyed a good read with RUN Singapore magazine, be enticed further as we unleash more running content to feed your running needs.



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